Privacy policy

Privacy Policy

Last updated: May 22, 2026

Native Sole Group Ltd, trading as Native Sole Cameras, operates this store and website — including all related content, features, tools, and services (the “Services”) — to provide you, our customer, with a curated online shopping experience. The store is hosted and powered by Shopify, which enables us to process orders, collect data, and operate our business securely.

This Privacy Policy explains how we collect, use, share, and protect your personal information when you interact with us — whether you're browsing the website, placing an order, or contacting us.

By using the Services, you acknowledge that you’ve read and understood this Privacy Policy.

1. Personal Information We Collect

We collect personal information that you provide or that is automatically collected while you use the Services. This includes:

  • Contact details: Name, email, shipping/billing address, phone number

  • Payment information: Card details (handled securely by Shopify and payment processors), billing details, transaction confirmations

  • Account information: Login credentials, saved preferences, order history

  • Order activity: Products viewed, added to cart, purchased, returned, or reviewed

  • Communications: Emails or messages you send us

  • Device data: IP address, device/browser type, operating system, location

  • Usage data: How you interact with the website (e.g., pages visited, time spent, items clicked)

We do not knowingly collect sensitive personal data (e.g. health, biometric, or criminal data).

2. How We Collect Your Data

Your data is collected in the following ways:

  • Directly from you: When you create an account, place an order, or get in touch

  • Automatically: Through cookies, tracking pixels, and analytics

  • From third parties: Like Shopify, payment providers, or marketing tools

3. How We Use Your Data

We process your personal data on the following legal bases:

  • Contract — to fulfil your orders and manage your account
  • Legitimate interests — to improve our services, prevent fraud, and market our products (where this doesn't override your rights)
  • Consent — for marketing emails and cookies, where you've opted in
  • Legal obligation — where we're required to process data by law

We use your information to:

  • Process your orders and provide our products and services
  • Manage your account and preferences
  • Respond to your queries or customer support requests
  • Send you updates about your orders or promotions (if you've opted in)
  • Improve our services, product recommendations, and shopping experience
  • Prevent fraud, secure the site, and verify transactions
  • Meet legal requirements and respond to lawful requests

4. When We Share Your Data

We may share personal data with:

  • Shopify, our ecommerce platform provider

  • Payment gateways (e.g. Stripe, PayPal)

  • Delivery services (e.g. Royal Mail, DPD, Evri etc.) to ship your orders

  • Marketing tools (with consent) for email communications and ads

  • IT and analytics providers for performance and maintenance

  • Authorities, where legally required or to protect rights and safety

  • Potential buyers/investors, in the event of a sale or merger

We do not sell your personal data to third parties.

5. Cookies and Tracking

We use cookies and similar technologies to:

  • Remember your cart, login status, and preferences

  • Understand how visitors use the site

  • Improve performance and personalise your experience

  • Provide relevant marketing or ads

You can manage cookie preferences using our site’s cookie banner (if enabled), or through your browser settings.

For more detail, refer to Shopify’s Cookie Policy.

Facebook and Meta Tracking:
We use Facebook and Instagram advertising tools (such as the Meta Pixel and Conversions API) to understand how visitors interact with our site and to deliver relevant ads on Meta platforms. These tools may collect information such as your IP address, browser type, and on-site activity, which may be associated with your Facebook or Instagram account if you are logged in. Data is shared in accordance with Meta’s privacy policies. You can control how Facebook uses your data for ads through your Facebook Ad Preferences or by adjusting your cookie settings on our site.

6. Your Rights

Under the UK GDPR and applicable laws, you have the right to:

  • Access the personal data we hold about you

  • Correct inaccurate or incomplete data

  • Delete your data in certain circumstances

  • Object to or restrict processing for specific purposes

  • Withdraw consent (e.g. for marketing) at any time

  • Request data portability, where applicable

To exercise these rights, contact us at contact@nativesole.com. We may ask for proof of identity before responding.

7. Data Security & Retention

We take appropriate security measures to protect your personal information. While no online system is 100% secure, we strive to ensure your data is handled safely and encrypted during payment and transmission.

We retain your information only as long as needed to:

  • Complete transactions

  • Maintain your account

  • Comply with legal or regulatory obligations

  • Resolve disputes or enforce agreements

8. Shopify’s Role

Our store is powered by Shopify. Shopify processes your personal information as part of providing its services to us — including checkout, analytics, and order management.

To learn more about how Shopify handles your data:

9. Third-Party Links

Our website may contain links to third-party websites or services (e.g. Instagram, YouTube). These sites operate independently and have their own privacy practices. We are not responsible for their content or how they handle personal information.

10. Children’s Privacy

Our Services are not intended for children under the age of 16. We do not knowingly collect personal data from anyone under this age. If you believe a child has provided us with their data, please contact us so we can delete it.

11. International Transfers

Your data may be transferred outside the UK or European Economic Area, including to Shopify servers in other countries. Where this happens, we rely on legally approved safeguards (such as standard contractual clauses) to protect your data.

12. Changes to This Policy

We may update this Privacy Policy occasionally to reflect changes to our practices, legal obligations, or operations. We encourage you to review this page regularly. The “Last updated” date at the top shows when the latest changes were made.

13. Contact Us

If you have any questions, concerns, or requests regarding your personal data, please contact:

📧 Email: contact@nativesole.com
📍 Address: Pandle House, 70 Grange Road East, Birkenhead, CH41 5FE